Believe it or not, 23-year-old rapper Jack Harlow starts his day with a green tea; “the hottest one,” to be specific.
Once he’s appropriately caffeinated and ready to greet the world, it’s time to get out there and see Los Angeles, but he hasn’t forgotten about his Southern roots: “Being in Atlanta taught me to go off the cuff and feel it out. Out here it’s a little, ‘Let’s take our time, let’s think about it, let’s be conceptual.’”
The most Southern thing about Harlow? “My soul,” he says, and he’s not all that into flashy West Coast materialism, even though “girls try to give me little stones to carry in my backpack.”
Such is the curse of being one of the hottest young rappers currently working, but Harlow isn’t letting it go to his head. He’s big on privacy, to the extent that he wasn’t even sure about letting Vogue join him for 24 Hours: “I don’t want you to see the inside of my room.”
As his car drives through the winding streets of Los Angeles, Harlow muses about everything from God to manifestation: “That shit’s real.” Perhaps Harlow’s life, which is largely marked by touring and performing these days, is proof positive.
He’s still afraid of playing to an empty room, but now he’s embarking on a sold-out tour, and the only way to keep it all together is to spend plenty of time rehearsing and recording (and keep good friends around for the ride).
Directed by: Rom Bokobza
Director of Photography: Stephen Tringali
Editor: Matthew Colby
Producer: Naomi Nishi
Camera Operator: Brett Graybill
Sound: Vic Carrillo
Production Assistants: Eric Bittencourt and Josh Crowe
Production Manager: Emily yates
Entertainment Director, Vogue: Sergio Kletnoy
Post Production Manager: Marco Glinbizzi
Special Thanks: Sunset Marquis Hotel and Paramount Recording Studios